Arab East Colleges

Academic Departments

524 BUS - Strategic Management

  • code:
    524 BUS
  • name:
    Strategic Management
  • credits:
    3
  • Program:
  • Department:
    Business Administration
  • credits:
    Arab East Colleges
  • Description:

    The course deals with the following learning topics Writing the strategic vision, formulating the institution mission, and defining the strategic goals Analyzing the internal and external environment and the strategic position of the institution (SWOT Analysis).Applying the tools of strategic analysis and evaluating the vertical and horizontal integration strategies. Defining the policies related to the companies’ leadership and implementing the strategy.